Paula's Choice
Gentle, highly effective skincare for all skin concerns
The founder, Paula Begoun, developed the brand Paula's Choice after fighting acne for years. The aim was to create skincare products that are reliable and effective yet ultra-gentle on the skin. With that, an extensive range of skincare products we developed containing highly effective active ingredients and antioxidants as well as pH-sturdy substances that boost skin regeneration. The Paula's Choice collection is not tested on animals.
Shop by category
Paula's Choice: 1 - 30 of 81 items
-
Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant, 118 ml
- Ideal for combination & oily skin types
- Unclogs & shrinks enlarged pores
- Light, fast-absorbing formula
-
Paula's Choice C15 Super Booster, 20 ml
- For all skin types
- 15% vitamin C content
- Fades dark spots for a natural glow
-
Paula's Choice Clinical 0.3% Retinol + 2% Bakuchiol Treatment, 30 ml
- Suitable for all skin types
- With retinol, bakuchiol & peptides
- Smooths fine lines & wrinkles
-
Paula's Choice Omega+ Complex Cleansing Balm, 103 ml
- Suitable for all skin types, including sensitive & very dry skin
- With omega 3, 6 & 9
- Contains coconut extract & jojoba oil
-
Paula's Choice Resist Super-Light Daily Wrinkle Defense SPF 30, 60 ml
- Ideal for combination & oily skin types
- Perfect make-up base
- Mattifies oily skin
-
Paula's Choice Clinical Ultra-Rich Moisturizer, 60 ml
- Suitable for dry & very dry skin
- Ideal for the face & eye area
- Moisturising properties
-
Paula's Choice 25% Vitamin C + Glutathione Clinical Serum, 30 ml
- For all skin types
- Reduces dark spots
- With antioxidants
-
Paula's Choice Skin Perfecting 6% Mandelic Acid + 2% Lactic Acid Liquid Peeling, 88 ml
- For all skin types & skin tones
- Fades pigmentation spots
- Minimises wrinkles & fine lines
-
Paula's Choice Skin Perfecting 25% AHA + 2% BHA Exfoliant-Peeling, 30 ml
- Suitable for all skin types
- Counteracts impurities & blackheads
- Rinse-off gel consistency
-
Paula's Choice Lip Balm SPF 50, 4,40 g
- Ideal for chapped lips - for a buttery-soft finish
- Free from fragrances & aromas
- Protects against UVA rays
-
Paula's Choice Calm Rescue & Repair Weightless Moisturizer, 60 ml
- For oily & combination skin
- Anti-aging effects
- Moisturising properties
-
Paula's Choice Shine Stopper, 30 ml
- Suitable for all skin types
- Shrinks the pores
- Light & fast-absorbing texture
-
Paula's Choice Perfectly Balanced Foaming Cleanser, 190 ml
- For combination & oily skin types
- Gentle, effective formula
- Minimises the signs of skin aging
-
Paula's Choice 2% BHA Body Spot Exfoliant, 210 ml
- Suitable for all skin types - blemished skin in particular
- Removes dead skin cells
- Reduces blackheads & spots
-
Paula's Choice Clear Pore Normalizing Cleanser, 177 ml
- For all skin types - especially blemished skin
- Fights skin impurities
- Removes excess sebum
-
Paula's Choice Clear Oil-Free Moisturiser, 60 ml
- Suitable for combination & oily skin
- Night cream
- With niacinamide & vitamin B3
-
Paula's Choice Advanced Sun Protection Daily Moisturizer SPF 50 PA++++, 60 ml
- Suitable for all skin types
- Does not leave behind a white cast
- Light texture that is quickly absorbed
-
Paula's Choice Skin Perfecting 2% BHA Gel Exfoliant, 100 ml
- For combination & impure skin types
- Reduces the occurrence of spots & blackheads
- Mattifies the T-zone area
-
Paula's Choice Calm Ultra-Gentle Cleanser, 200 ml
- Suitable for all skin types
- Extra-mild surfactants
- Protects the skin barrier
-
Paula's Choice Clinical Niacinamide 20% Treatment, 20 ml
- For all skin types
- Reduces pigmentation spots & pimple marks
- Pore-refining effect
-
Paula's Choice 5% Niacinamide Body Serum, 118 ml
- For all skin types
- With 5% D-panthenol
- Reduces skin discolouration
-
Paula's Choice Clear Ultra-Light Daily Hydrating Fluid SPF 30, 60 ml
- Ideal for oily, blemished & combination skin
- Prevents redness
- Mattifies shiny skin
-
Paula's Choice Barrier Repair Advanced Moisturizer, 50 ml
- For all skin types
- Anti-ageing & prevents water loss
- Maintains the epidermal barrier
-
Paula's Choice Clinical Ceramide-Enriched Firming Moisturizer, 50 ml
- Suitable for all skin types
- Intensive anti-aging effect
- Strengthens the protective barrier of the skin
-
Paula's Choice Resist Anti-Aging Skin Restoring Moisturiser SPF 50, 60 ml
- Ideal for normal to dry skin
- Reduces the effects of sun damage
- Hydrating care
-
Paula's Choice Pore-Reducing Toner, 190 ml
- Suitable for combination, oily & sensitive skin
- Tightens the pores
- Mattifies the skin instantly
-
Paula's Choice Omega+ Complex Moisturizer, 50 ml
- For normal & dry skin types
- With omega fatty acids
- Strengthens the skin's protective barrier
-
Paula's Choice Calm Nourishing Milky Toner, 118 ml
- For all skin types
- With allantoin
- Regenerative effects
-
Paula's Choice Advanced Smoothing Treatment 10% AHA, 30 ml
- For normal & dry skin
- Milk-cream texture
- Smooths over pigmentation spots, fine lines & wrinkles
-
Paula's Choice Pro-Collagen Multi-Peptide Booster, 20 ml
- For dry, normal, mature & combination skin
- Minimises the appearance of wrinkles & fine lines
- Moisturises & improves the structure of the skin